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The complete social media audit workbook

The two-minute audit tool on this site scores the fundamentals. This workbook is the full version: five sections, checklist-driven, ending in a prioritized fix list — the same structure we run on every new engagement, formatted so you can run it on your own business in about an hour.

Prefer the two-minute version first? Try the interactive audit tool.

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What’s inside.

  • Five audit sections: profiles, content, engagement, local presence, AI visibility
  • Checklists with a scoring line per section
  • The AI visibility check most audits skip entirely
  • A prioritized fix-list format so findings become a plan

The sections you’ll fill in.

  1. 01SECTION 1 — PROFILES & CONSISTENCY
  2. 02SECTION 2 — CONTENT
  3. 03SECTION 3 — ENGAGEMENT & COMMUNITY
  4. 04SECTION 4 — LOCAL PRESENCE
  5. 05SECTION 5 — AI VISIBILITY
  6. 06THE FIX LIST

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