Buzzer Beater Media(07) Fractional CMO
A fractional CMO with the team already attached.
Quick answer
Buzzer Beater Media's fractional CMO service pairs senior marketing leadership — strategy, prioritization, budget, and accountability — with the agency's full execution engine: content, social, paid, and AI search visibility. Marketing leadership and marketing muscle, one engagement, no executive salary.
The gap this fills.
Most growing companies sit in the same trap: too big to run marketing off the founder's phone, too small to justify a marketing executive's salary — so marketing becomes a rotating collection of tactics with no one accountable for the whole. A fractional CMO closes that gap: senior leadership at a fraction of the executive cost. Ours closes the second gap too — the one where a fractional CMO writes a beautiful strategy and then has nobody to execute it. The strategy and the hands arrive together.
What the engagement includes.
Marketing leadership: a senior operator who owns your marketing outcomes — audits what exists, sets the strategy and priorities, allocates budget across channels, runs the marketing calendar, and reports to ownership in business terms. Execution underneath it: the same engine we run for every client — content production, social management, paid campaigns, and AI search visibility — directed by the person accountable for your results. Vendor and team coordination where you already have pieces in place: existing freelancers, internal marketers, and platforms get orchestrated, not discarded.
Who it fits.
Companies typically between founder-led marketing and their first VP: growth-stage businesses, established local and regional companies ready to systematize, B2B firms whose sales team needs real marketing air cover, and startups that need senior judgment more hours than they need it full-time. Interim coverage is the same service on a defined clock — leadership continuity while you search, with everything documented for the handoff.